UX that ships and scales

    I'm Emiliano Zapata, NYC‑based UX designer (remote‑friendly). I turn complex ideas into intuitive products that users love—and businesses grow with.

    15+ projects delivered • Healthcare · Fintech · E‑commerce

    Selected Work

    Pergolade Blade Pro

    Pergolade Blade Pro

    Role: Lead UX Designer (end-to-end)

    Redefining a premium configurator-led buying journey across desktop + mobile

    View Case Study

    RailBuild

    Role: Lead UX Designer

    Streamlining construction procurement for three audiences (Homeowners, Architects, Contractors)

    View Case Study
    FidemDD Website Redesign

    FidemDD Website Redesign

    Role: Product Designer

    Redesigned financial services site → improved credibility, increased lead generation by 35%

    View Case Study
    CityPups Dog Adoption Tool

    CityPups Dog Adoption Tool

    Role: UX Designer

    Applied Google Ventures Design Sprint to create a matching tool prototype in 5 days—demonstrating rapid ideation and user testing under tight constraints.

    View Case Study
    Birder

    Birder

    Role: UX Designer

    An app to identify and explore birds all around the world.

    View Case Study
    Modernizing the Life Insurance Quote Engine

    Modernizing the Life Insurance Quote Engine

    Role: Senior UX Designer

    Redesigning a legacy quote engine to improve conversion rates and user trust through progressive disclosure.

    View Case Study
    Emiliano

    About

    10+ years delivering revenue-ready digital products. I specialize in rapid prototyping, design systems, and AI-accelerated workflows that bridge the gap between design and development. Outside of design, I’m constantly experimenting with new creative tech.

    How I Work

    Discover → Define → Design → Validate → Launch & Learn

    Discover

    Discover

    Research & Insights

    Understand users & opportunities through research and analysis.

    • User interviews & surveys
    • Market & competitive analysis
    • Stakeholder alignment sessions

    Define

    Define

    Strategy & Planning

    Turn insights into clear direction.

    • User personas & journey maps
    • Information architecture
    • Success metrics & KPIs

    Design

    Design

    Prototyping & Iteration

    Bring ideas to life with user-friendly solutions.

    • Wireframes & user flows
    • Interactive prototypes
    • Design system components

    Validate

    Validate

    Testing & Refinement

    Refine with real feedback.

    • Usability testing sessions
    • A/B testing & analytics
    • Continuous user feedback

    Launch & Learn

    Launch & Learn

    Deploy & Optimize

    Ship and optimize continuously.

    • Launch strategy & rollout
    • User onboarding flows
    • Performance monitoring & optimization

    "Great design isn't just about visuals, it's about creating experiences that genuinely resonate with users and drive meaningful business outcomes."

    15+ Projects DeliveredTrusted by Healthcare • Fintech • E-commerce

    What Others Say

    Trusted by teams at startups and enterprises who value design excellence

    Paola Palacios

    Senior UX Designer

    "I've had the pleasure of working with Emiliano twice... He's scrappy, resourceful, and a true go-getter... Emiliano is entrepreneurial, adaptable, and always brings his best to the table."

    Alex Johnson

    UX Designer

    "Working with Emiliano was an inspiring experience... His ability to empathize with users and translate their needs into actionable insights makes him a standout UX designer..."

    Samantha Lee

    Product Designer

    "I had the opportunity to work alongside Emiliano on a digital product redesign... His creativity and problem-solving skills are invaluable assets..."

    Resume Highlights

    Open to New Opportunities

    Summary

    UX strategist and product designer translating complex ideas into revenue-ready products. Known for rapid audits, plain-language IA, design systems, and AI-accelerated prototyping.

    Core Strengths

    UX Leadership: Heuristic analysis, conversion-focused IA, design systems, stakeholder alignment

    Workflow & Delivery: Rapid prototyping, experimentation mindset, accessibility (WCAG 2.2 AA), agile facilitation, AI-assisted delivery

    Experience

    • AI-Accelerated UX Systems Designer | Freelance (Jul 2022 – Present)

      Leveraging AI tools to reduce delivery time by 40% while maintaining high fidelity. Specializing in rapid prototyping and design system scaling.

    • UX Architect | Americaneagle.com (Jun 2021 – Dec 2022)

      Led IA and UX strategy for enterprise clients, improving site navigation and user retention metrics.

    • Senior Product Designer | Trianz (Feb – Mar 2021)

      Contracted to rapidly conceptualize a high-volume donor management dashboard, streamlining complex data collection workflows for a major healthcare client.

    • Product Designer & Developer | FidemDD Financial (Aug 2020 – Jan 2021)

      End-to-end design and frontend implementation (React) for a financial services platform.

    Toolbox (2026)

    Design & Prototyping

    FigmaFigJamMaterial Design 3FramerProtoPieRiveLottie

    Research & Testing

    MazeDovetailOptimal WorkshopAxeWAVEStark

    Analytics & Experimentation

    GA4HotjarMicrosoft ClarityAmplitudeMixpanelA/B Testing

    Build & Handoff (UX ↔ Eng)

    HTML/CSSTypeScriptReactStorybookGit/GitHubJiraConfluence

    AI & Automation

    ChatGPTClaudeGoogle AI StudioGoogle AntigravityMidjourneyRelumeLovable

    Education & Certifications

    • • B.A. Business Communications & Graphic Design – Baruch College
    • • UX Design Immersive – General Assembly (Best Project Award)
    • • UX/UI Career Track – Springboard (Capstone: Mobile App)

    Languages

    English (native) • Spanish (fluent)

    Contact to Work Together